Archives for: 2010, week 51

12/22/10

Permalink 04:03:30 pm, by admin Email , 145 words, 260 views   English (US)
Categories: Traditional out of home media

Last Minute Holiday Shopping - at the Airport!

With the holiday travel rush underway, publisher Vintage Books has tapped EMC for a strategy to put the immensely popular Stieg Larsson "Girl" series in front of last minute gift shoppers.

Stuck in the airport, on the way to visit the family for the holidays when you realize you forgot to get something for Cousin Larry? — never fear! There's always a newstand/bookseller nearby stocked with a mega-bestseller that you can grab by the time the rest of your party makes it through security.

With strategic placement in airports across the country, Vintage had their message placed in front of millions of holiday travelers in the weeks leading up to Christmas.

This campaign is a great case of being in the right place at the right time. At EMC we specialize in getting you there — without all the security lines, flight delays and crying babies.

outdoor advertising - emc outdoor

Visit our main website: www.emcoutdoor.com

Email us at info@emcoutdoor.com

Phone us at (610)353-9300

This blog features outdoor advertising / out-of-home campaigns that we conduct throughout the USA — and internationally.

Event marketing, general market, traditional and non-traditional outdoor advertising are all featured here and on our main website.

Please stop back frequently to see what's happening at emc outdoor!

©2011 emc outdoor, llc all rights reserved

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